Gurman: Apple Not Working on New HomePod Mini

Apple is likely not working on a new version of the HomePod mini smart speaker, according to Bloomberg‘s Mark Gurman. In the latest edition of his “Power On” newsletter, Gurman explained that he believes Apple is not “actively working” on a successor to the ‌HomePod mini‌: After the debut of a new full-sized HomePod, many […]

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Apple to Start Transitioning Away From Qualcomm Modem Chips in Late 2024 or 2025

Apple wants to start replacing the Qualcomm modem chips that it uses in iPhones as soon as 2024, according to a new report from Bloomberg. Apple has been working on in-house modem chip technology for several years now, with the aim of reducing its reliance on Qualcomm. Apple initially wanted to introduce its own modem […]

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CES 2023: BMW Unveils Prototype Seemingly Set to Rival Apple Car

BMW today announced the i Vision Dee electric sport sedan at CES, a concept car seemingly positioned to rival Apple’s long-rumored electric vehicle. The i Vision Dee uses some Amazon voice-recognition technology, but primarily showcases BMW’s own software-first approach to next-generation vehicles with features designed to pre-emptively tackle tech companies like Apple that are seemingly […]

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Apple Now Calling AR/VR Headset Operating System ‘xrOS’

Apple has decided to call the software that will run on its upcoming AR/VR headset “xrOS,” an update from the original “RealityOS or “rOS” naming the company was planning on, according to Bloomberg. Render created by Ian Zelbo based on rumored information The name change comes as Apple begins to prepare for the launch of […]

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Apple’s Work on realityOS ‘Wrapping Up’ as Focus Turns to Suite of AR/VR Apps Ahead of Headset Launch

Apple’s work on the first version of its long-rumored mixed reality headset‘s operating system is concluding, while new hires related to the device are ramping up ahead of launch next year, according to Bloomberg‘s Mark Gurman. The headset itself is rumored to run “rOS” or “realityOS,” internally codenamed “Oak.” Apple’s work on realityOS has been […]

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Apple Scrapped Plans to Launch Low-Cost iPad With Plastic Design and Keyboard

Apple reportedly scrapped plans to launch a low-cost iPad with a plastic body and a plastic keyboard included in the box for below $500, according to Bloomberg‘s Mark Gurman. Writing in his Power on newsletter, Gurman said Apple had “internally considered launching an ‌iPad‌ with a plastic back and plastic keyboard” that would ship in […]

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Gurman: Apple Silicon Mac Pro Testing Ramping Up, New MacBook Pro and Mac Mini to Launch Within Months

Apple is planning to debut several new Macs over the next several months, including new MacBook Pro, Mac mini, and Mac Pro models, according to Bloomberg‘s Mark Gurman. In his latest “Power On” newsletter, Gurman said that Apple is continuing work on the first Apple silicon ‌Mac Pro‌, with the company reportedly ramping up testing […]

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Gurman: Apple Silicon Mac Pro Testing Ramping Up, New MacBook Pro and Mac Mini to Launch Within Months

Apple is planning to debut several new Macs over the next several months, including new MacBook Pro, Mac mini, and Mac Pro models, according to Bloomberg‘s Mark Gurman. In his latest “Power On” newsletter, Gurman said that Apple is continuing work on the first Apple silicon ‌Mac Pro‌, with the company reportedly ramping up testing […]

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Intel Reportedly Plans Thousands of Layoffs Amid PC Market Slowdown

Intel plans to slash its employee numbers by the thousands in a bid to cut costs in the face of the slowing global PC market, a new Bloomberg report has claimed. The company’s sales and marketing teams could see cuts affecting around 20% of staff, said the report, citing people with knowledge of the matter […]

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Apple Nixes Plan to Boost iPhone 14 Series Production Due to Lower Demand

Apple is calling off plans to increase production of its latest iPhone 14 series after an anticipated surge in demand failed to materialize, Bloomberg reports, citing sources familiar with the matter. Apple has reportedly told suppliers to rein in efforts to increase ‌iPhone 14‌ assembly by as much as 6 million units in the second […]

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Gurman: ‘Apple Reality Pro’ to Be First of Three Apple AR/VR Headset Devices

Apple is working on at least three augmented-reality and virtual-reality headset devices, the first of which will likely launch with the name “Apple Reality Pro,” according to Bloomberg‘s Mark Gurman. In his latest “Power On” newsletter, Gurman explained that there are a minimum of three Apple headsets actively in developments that he is aware of, […]

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Apple’s Secrecy Standards Complicate iPhone 14 Production in India

Apple will begin iPhone 14 production in India about two months after the first wave of devices are released out of China as manufacturing partners try to replicate the complex iPhone supply chain operation in another country for the first time. Bloomberg reports that Apple has been working with suppliers to ramp up manufacturing in […]

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Apple Planning to Hold iPhone 14 Event on September 7

Apple is aiming to hold its first fall event on Wednesday, September 7, reports Bloomberg‘s Mark Gurman. The event will focus on the iPhone 14 models and the Apple Watch Series 8. The standard ‌iPhone 14‌ models are expected to get few changes, but the iPhone 14 Pro models will include updated camera technology, the […]

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Apple Has Dramatically Slowed Its Pace of Corporate Acquisitions

The pace of Apple’s acquisitions has “dramatically” slowed over the past two years, Bloomberg‘s Mark Gurman reports. Regulatory filings show that Apple spent $33 million on payments related to acquisitions during the last fiscal year and $169 million in the first nine months of the current fiscal year. This is down from $1.5 billion in […]

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Gurman: M1 Pro Mac Mini ‘Now Off the Table’ as Apple’s Focus Turns to M2 and M2 Pro Options

Apple abandoned its plans to release a new Mac mini model with the M1 Pro chip, according to Bloomberg‘s Mark Gurman. In the latest edition of his Power On newsletter, Gurman said that Apple had been working on an ‌M1 Pro‌ version of the ‌Mac mini‌ and intended to launch the device at the end […]

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Gurman: Apple Watch ‘Pro’ to Offer First True Redesign Since Series 4, but No Flat Sides

The upcoming high-end variant of the Apple Watch Series 8 will feature the device’s first redesign in years and a new titanium casing, but will not feature the long-rumored squared-off look, according to Bloomberg‘s Mark Gurman. In the latest edition of his “Power On” newsletter, Gurman said that this year’s high-end Apple Watch model will […]

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Peloton Turning to Apple Suppliers After Failing to Find a Buyer

Peloton is switching to Apple suppliers like Quanta and Pegatron as it attempts to turn its business around, Bloomberg‘s Mark Gurman reports. Peloton will no longer produce its bikes and treadmills at its own factories and rely solely on manufacturing partners in a desperate attempt to simplify its operations and reduce costs, according to the […]

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Apple Keeping iPhone Production Target Unchanged at 220 Million Units for 2022

Apple plans to produce roughly 220 million iPhone units in 2022, a production target that is mostly unchanged from the previous year despite supply chain constraints and expected high demand for new iPhones this fall, Bloomberg reports. Apple has reportedly told its suppliers that it still wants to make up to 220 million ‌iPhone‌ units […]

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Apple’s AR/VR Headset Nearing Completion as Board Gets Demo

Apple last week demonstrated its upcoming AR/VR headset to Apple board members, indicating that the device is in an advanced stage of development and could see a debut in the not too distant future, reports Bloomberg. Apple has also ramped up development of the software that runs on the headset, with that software expected to […]

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Bloomberg Confirms Apple is Testing iPhones With USB-C Ports

Apple is indeed testing iPhones that are equipped with USB-C ports instead of Lightning ports, according to Bloomberg‘s Mark Gurman. Apple does not plan to make the switch from Lightning to USB-C until 2023 at the earliest, with this year’s iPhones continuing to offer a Lightning port. We first heard about a potential swap to […]

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