iPhone users are upgrading their devices at a slightly faster rate, reversing a long-term trend of increasingly long upgrade cycles, Consumer Intelligence Research Partners (CIRP) reports. According to data from the quarter ending in December 2024, more iPhone buyers retired their devices at an earlier point compared to previous years. Specifically, 36% of those who […]
Read MoreWith such a wide array of products now available, Apple devices will be under the Christmas trees of many families this season. However, there are three that are most likely to be there. According to Piper Jaffray surveys, Apple is constantly among the most desired brands among teens, appearing in 10% of all holiday wish […]
Read MoreApple’s base model iPhones have collectively accounted for 42% of its smartphone sales this year, but iPhone Pro Max devices stand as the best-selling individual model, according to new data from Consumer Intelligence Research Partners (CIRP). The report reveals an interesting sales distribution across Apple’s iPhone lineup, but the data needs to be interpreted carefully […]
Read MorePaid iCloud storage overwhelmingly remains the most popular Apple service in the United States, according to a new report from Consumer Intelligence Research Partners (CIRP). Nearly two-thirds of Apple customers in the United States opt for paid iCloud storage, surpassing other services like Apple Music, Apple TV+, and AppleCare in terms of user adoption. In […]
Read MoreThe Apple Watch Ultra is considerably more popular than the entry-level Apple Watch SE despite its high price point, according to a new report from Consumer Intelligence Research Partners (CIRP). The report provides a detailed look at how the various Apple Watch models are performing in the market. Apple Watch Series 9, introduced in September […]
Read MoreiPad Pro models accounted for the majority of Apple’s iPad sales in the June quarter, up from the same quarter a year ago, based on the latest report from Consumer Intelligence Research Partners (CIRP). Apple updated the 11-inch and 13-inch iPad Pro models in May 2024 with the M4 chip, OLED display technology, and a […]
Read MoreApple users are holding onto their devices for increasingly long periods of time as upgrade cycles slow, data from Consumer Intelligence Research Partners (CIRP) suggests. In recent years, a shift has occurred in the behavior of Apple customers, who are increasingly opting to retain their iPhones, iPads, and Macs for extended periods before upgrading. In […]
Read MoreiPad owners are more likely to keep or repurpose their old devices compared to iPhones, according to data from Consumer Intelligence Research Partners (CIRP). The data, covering the twelve months ending in March 2024, shows that 67 percent of repeat iPad buyers keep their old iPads or pass them on to family and friends. This […]
Read MoreiPad owners are more likely to keep or repurpose their old devices compared to iPhones, according to data from Consumer Intelligence Research Partners (CIRP). The data, covering the twelve months ending in March 2024, shows that 67 percent of repeat iPad buyers keep their old iPads or pass them on to family and friends. This […]
Read MoreiPad owners are more likely to keep or repurpose their old devices compared to iPhones, according to data from Consumer Intelligence Research Partners (CIRP). The data, covering the twelve months ending in March 2024, shows that 67 percent of repeat iPad buyers keep their old iPads or pass them on to family and friends. This […]
Read MoreiPad owners are more likely to keep or repurpose their old devices compared to iPhones, according to data from Consumer Intelligence Research Partners (CIRP). The data, covering the twelve months ending in March 2024, shows that 67 percent of repeat iPad buyers keep their old iPads or pass them on to family and friends. This […]
Read MoreiPad owners are more likely to keep or repurpose their old devices compared to iPhones, according to data from Consumer Intelligence Research Partners (CIRP). The data, covering the twelve months ending in March 2024, shows that 67 percent of repeat iPad buyers keep their old iPads or pass them on to family and friends. This […]
Read MoreApple’s iPhone 15 Pro models were its most purchased smartphones in the U.S. in the first quarter of this year, according to the latest Consumer Intelligence Research Partners (CIRP) report. The iPhone 15 Pro and Pro Max accounted for 22% and 23% of all iPhones sold in Q1 2024, for a 45% combined share. The […]
Read MoreApple’s iPhone 15 Pro models were its most purchased smartphones in the U.S. in the first quarter of this year, according to the latest Consumer Intelligence Research Partners (CIRP) report. The iPhone 15 Pro and Pro Max accounted for 22% and 23% of all iPhones sold in Q1 2024, for a 45% combined share. The […]
Read MoreNew iPhone activations are down to a low not seen in the U.S. smartphone market for the last six years, according to a new Consumer Intelligence Research Partners (CIRP) report. While CIRP notes that Apple’s installed smartphone base is higher than recorded activations, the figures show its share of new iPhone activations fell from 40% […]
Read MoreBased on the latest Consumer Intelligence Research Partners (CIRP) report, iOS had a 39% share of all US smartphone customers for the past year. The latest figure represents a slight increase from the 2022 values when iOS accounted for 37% of all US smartphone users and a sizeable drop compared to 2021 (44%) and 2020 […]
Read MoreThe majority of US iPhone buyers take their business to carriers and forgo Apple’s own stores. Per a report by Consumer Intelligence Research Partners (CIRP), 79% of the people in the States get their iPhone from a carrier – of them 52% go to a store and only 27% do it online. When you account […]
Read MoreThe 5.4-inch iPhone 13 mini continues to be unpopular with customers, according to U.S. iPhone sales data for the March quarter that was shared by Consumer Research Intelligence Partners (CIRP). The iPhone 13 mini had the smallest share of sales of all the iPhone 13 models, and it made up just three percent of total […]
Read MoreVery few iPhone users will repair their own iPhone to postpone their next smartphone purchase, despite the Self Service Repair program, according to research by Consumer Intelligence Research Partners (CIRP). Earlier this week, Apple announced the Self Service Repair program, giving customers who are comfortable with the idea of completing their own repairs access to […]
Read MoreThe iPhone has failed to serve as a gateway product to the Mac, Apple TV, and HomePod for over 50 percent of iPhone users, while the iPad, Apple Watch, and AirPods have seen considerably better popularity among iPhone owners, according to data gathered by Consumer Intelligence Research Partners (CIRP). The device ownership of iPhone buyers […]
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