Poco launched a Twitter poll yesterday where fans could vote on the name of the brands’ first TWS arbuds. It wasn’t really close, as one option was an overwhelming favorite – the name of the so-called ‘hearables’ will be Poco Pop Buds.
Over 21,000 users on Twitter cast their votes and Pop Buds was ahead with 42.4%, which is over 9,000 people. Second-best was Poco Funkz with 27.9% or nearly 6,000 votes, Poco Move Buds was third with 23.9% or about 5,100, and the least impressive name to the Poco fans was the Klip Buds moniker – only 5.8% chose this option, which is around 1,200 people.
Having people select from a limited set of names is both a blessing and a curse – the marketing team has better preparation when it has given parameters and is also the safer way to go, but the creativity of fans might bring out even better and more unique-looking name, good or bad.
Speaking about the exact earphones, we expect them to be the Mi Air Dots 2 SE with Poco’s logo over them. The price in China is CNY169, which translates to INR1,799 or $24/€21, and we have to wait for an official unveiling to see if Poco will keep it so low.