Apple to Ramp Up Generative AI Research With New Hires and Investment

Apple wants to hire more staff to work on artificial intelligence in the United Kingdom, CEO Tim Cook today said (via BBC News). Cook reaffirmed that Apple is actively researching generative AI technology, and said that he expects Apple’s investment in the UK and AI to increase. He also highlighted how AI is already behind […]

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Tim Cook Watched Entire Third Season of ‘Ted Lasso’ on Apple Vision Pro, Which Remains on Track for Early 2024

Apple CEO Tim Cook confirmed in an interview with CBS Sunday Morning‘s John Dickerson that the company’s Vision Pro headset remains on schedule for release in early 2024, and revealed that he’s already using it on a regular basis. [embedded content] When asked how he uses the upcoming headset, Cook said he watched “the entire […]

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Tim Cook a essayé ChatGPT, voici ce qu’il en pense

Cela vous intéressera aussi [EN VIDÉO] Les 10 menaces les plus dangereuses de l’intelligence artificielle L’intelligence artificielle a permis des avancées dans le domaine de la santé, la recherche et… De façon surprenante, le 5 mai, lors de la présentation du Vision Pro et des mises à jour Apple, la marque n’a pas vraiment évoqué ses […]

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Report: Apple Executives Cautious of Mixed-Reality Headset Amid Compromises

Key Apple executives including Tim Cook, Craig Federighi, and Johny Srouji have kept their distance from the company’s mixed-reality headset throughout its development process amid a series of setbacks and compromises, according to Bloomberg‘s Mark Gurman. Apple apparently began developing the headset in 2015, using Samsung’s Gear VR and the HTC Vive in early experiments. […]

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Tim Cook Responds to Rise of ChatGPT, Says AI’s Potential is ‘Very Interesting’

Apple CEO Tim Cook today provided some commentary surrounding artificial intelligence amid the surging popularity of ChatGPT and other chatbots. Speaking on Apple’s quarterly earnings call today, Cook said artificial intelligence’s potential is “very interesting,” but noted that it is “very important to be deliberate and thoughtful” in regards to how the technology is used. […]

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Tim Cook Says Apple Still Not Considering ‘Mass Layoffs’

Apple CEO Tim Cook today said he still views mass layoffs as a “last resort,” and ensured this is not something the company is considering right now. “I view that as a last resort and, so, mass layoffs is not something that we’re talking about at this moment,” said Cook, in an interview with CNBC. […]

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Watch Tim Cook’s Reaction as Fan Brings Vintage Macintosh to Apple Store Opening in Mumbai

Apple CEO Tim Cook logged a busy day on Tuesday as his whirlwind trip to India involved various meet-and-greets with new retail staff, local app developers, celebrities, and politicians, but it was the arrival of a long-time Apple fan at the Apple BKC store launch that appeared to generate the Apple chief’s most excited reaction. […]

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Tim Cook Attends Opening of Apple BKC Store in Mumbai, India

Apple CEO Tim Cook today officially inaugurated the company’s first retail store in India, opening its doors, welcoming the first customers, and posing for selfies outside Apple BKC. The new flagship store is situated in the country’s financial capital of Mumbai, located in a high-end shopping mall at Bandra-Kurla Complex – hence ‘BKC’ in the […]

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Apple CEO Tim Cook Teases AR/VR Headset and More in New Interview

Apple CEO Tim Cook has seemingly teased the company’s upcoming mixed-reality headset in an extensive interview with GQ. Cook features on the cover of GQ‘s Global Creativity Awards 2023 issue. The interview with GQ‘s Zach Baron, titled “‌Tim Cook‌ Thinks Different,” delves into multiple aspects of Cook’s career, premiership, and personal life. Explaining why Apple […]

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Tim Cook Praises Apple’s ‘Symbiotic Relationship’ With China During Beijing Visit

Apple CEO Tim Cook has praised his company’s “symbiotic relationship” with China during his first visit to the country in the last three years. Tim Cook shares a photo of his visit to Apple’s Wangfujing store via Weibo In his first visit since the pandemic began in 2020, the Apple chief gave a keynote speech […]

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Report: Apple CEO Tim Cook Ordered Headset Launch Despite Designers Warning It Wasn’t Ready

Apple CEO Tim Cook sided with operations chief Jeff Williams in pushing to launch a first-generation mixed-reality headset device this year, against the wishes of the company’s design team, the Financial Times reports. The timing of the mixed-reality headset’s launch has apparently been a cause of considerable contention at Apple. The company’s industrial design team […]

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Apple CEO Tim Cook Could Earn Nearly $50 Million in Compensation This Year

Apple CEO Tim Cook could receive close to $50 million in compensation if Apple meets all of its financial goals, shareholders decided today in an annual meeting that was highlighted by Bloomberg. Cook is set to receive a $3 million base salary, a $6 million cash bonus, and stock awards that are worth approximately $40 […]

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Apple CEO Tim Cook Taking Substantial Pay Cut in 2023 After Earning Nearly $100 Million Last Year

Apple CEO Tim Cook’s total compensation was $99.4 million in 2022, according to an SEC filing released today. His compensation included a $3 million salary, roughly $83 million in stock awards, and $13.4 million in other forms of compensation. Cook’s total compensation in 2021 was $98.7 million by comparison. Cook will be taking a substantial […]

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Tim Cook and Japanese PM Kishida Discussed User Privacy, Digital ‘My Number’ IDs, and More

When Apple CEO Tim Cook visited Japan earlier this month, he met with Japanese Prime Minister Fumio Kishida to discuss the App Store, Apple’s investments in Japan, and iPhone features that could be adopted in the future, according to a new report from Nikkei. Kishida asked Cook to enable a digital version of Japan’s My […]

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Elon Musk Meets With Apple CEO Tim Cook Amid Claims of Twitter App Store Dispute

Wednesday November 30, 2022 12:43 pm PST by Juli Clover Twitter CEO Elon Musk today met with Apple CEO Tim Cook at the Apple Park campus in Cupertino, California, according to a tweet shared by Musk this afternoon. Musk thanked Cook for taking him around Apple’s headquarters, with no mention of what the two might […]

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Apple CEO Tim Cook Meeting With Republican Lawmakers in Washington

Apple CEO Tim Cook this week traveled to Washington, D.C. to meet with top Republican lawmakers, reports Bloomberg. Cook is said to be aiming to create ties with the GOP as it prepares to assume control of the House in the new year. Cook has scheduled meetings with Ohio’s Kim Jordan, California’s Darrell Issa, and […]

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Apple CEO Tim Cook Visits Victims of Last Week’s Apple Store Crash

Monday November 28, 2022 3:00 am PST by Sami Fathi Apple CEO Tim Cook has visited the victims of last week’s crash at the Apple Store in the Greater Boston area, where an SUV struck through the front of the store, injuring multiple people and killing one. Image Credit: WCVB According to local news channel […]

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Tim Cook Talks iPhone 14 Emergency SOS via Satellite, Future of Twitter, and More in New Interview

In a new interview with CBS Mornings, Apple CEO Tim Cook touched on a wide range of topics, including the iPhone 14‘s new Emergency SOS via Satellite feature, the future of Twitter, and what it means for the app on the App Store, and what’s next for Cook after he steps down as CEO of […]

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Tim Cook Says Apple Hiring Very Deliberately Amid Economic Uncertainty

In an interview with CBS Mornings co-host Nate Burleson, Apple CEO Tim Cook confirmed that his company is taking a careful approach to hiring amid a period of increased economic uncertainty. The full interview will air on Tuesday, but a preview is available now. “So what we’re doing as a consequence of being in this […]

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