Worldwide App Store Downloads Reached 8.6 Billion in Q1 2022

Worldwide App Store downloads grew 2.4 percent to hit 8.6 billion in the first quarter of 2022, according to data shared today by Sensor Tower (via TechCrunch). Between the ‌App Store‌ and the Google Play store, there were 36.9 billion total app downloads, an increase of 1.4 percent. As there are far more Android users […]

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Sensor Tower: iOS Users Spent $13.5 billion on Top 100 Subscription Apps in 2021, Up 31% Year-on-Year

Consumer spending on the top 100 non-game subscription-based apps across mobile platforms grew 41% year-on-year to $18.3 billion in 2021, up from 13 billion in 2020, according to a new report from analytics firm Sensor Tower. According to the data, revenue from subscription apps purchased on the App Store and the Google Play Store represented […]

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Sensor Tower: iOS Users Spent $41.5 Billion on Apps in First Half of 2021, Up 22% Year-on-Year

A new Sensor Tower report claims Apple’s App Store generated $41.5 billion revenue globally in the first half of 2021, representing 22.1% growth compared to the same period last year. The app market research firm says consumer spending on in-app purchases, subscriptions, premium apps and games in the ‌App Store‌ was 1.8 times the revenue […]

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Sensor Tower: iOS Users Spent $10.3 billion on Top 100 Subscription Apps in 2020, Up 32% Year-on-Year

Consumer spending on the top 100 non-game subscription-based apps across mobile platforms grew 34% year-on-year from $9.7 billion in 2019 to $13 billion in 2020, according to a new report by analytics firm Sensor Tower. According to the data, revenue from subscription apps purchased on the App Store and the Google Play Store represented around […]

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Study Finds More Than $100 Billion Spent on App Stores in 2020

A new report by Sensor Tower reveals that 2020 has been a record-setting year for worldwide spending on the Apple App Store and Google Play Store, which collectively passed $100 billion in a single year for the first time ever in November. The trend of increased spending continued over Christmas, when consumers around the world […]

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Apps for Customizing iOS 14 Home Screens Installed on 15% of US iPhones

With the launch of iOS 14 in September, Apple introduced Home Screen widgets for the first time, ushering in an unprecedented wave of customization for the iPhone. Several apps quickly emerged allowing users to personalize their ‌Home Screen‌ with custom ‌widgets‌ and icons, and new research by Sensor Tower reveals that almost 15% of iPhone […]

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App Store Fee Cut Attracts Criticism From Major Developers Like Spotify and Epic

A number of industry players, including Spotify, Epic Games CEO Tim Sweeney, and Basecamp CTO David Heinemeier Hansson, have today criticized Apple’s move to launch a new App Store Small Business Program that will halve App Store fees for small business owners and independent developers (via The Verge). After Apple announced the new program, Spotify […]

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App Store Reportedly Earned Twice as Much as the Google Play Store in Q3 2020

$29.3 billion was spent overall on Apple’s App Store and Google’s Play Store, with over 35.6 billion app installs, in the third quarter of 2020, according to a new report by Sensor Tower. App stores have seen significant year-on-year growth, with customers spending 32 percent more than at the same time in 2019, with 23.3 […]

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iPad App Downloads and Spending Reached Record Levels in Q1 2020

Downloads of iPad apps surged in the first quarter of this year, driven by a surge in use and adoption of the device amid widespread stay-at-home orders. First-time downloads of iPad-specific apps surpassed 1.1 billion worldwide in Q1 2020, according to data compiled by Sensor Tower. It marks the first year-on-year growth since the fourth […]

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Sensor Tower Secretly Collecting Data From VPN and Ad-Blocking Apps on iOS and Android

Sensor Tower, an analytics platform that aggregates data on app downloads and usage for developers, has been secretly collecting data from millions of Android and iOS users who have installed popular VPN and ad-blocking apps, reports Buzzfeed News. Luna VPN, one of the VPN apps owned by Sensor Tower that asked users to install an […]

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Sensor Tower: iOS Users Spent $3.6 Billion on Top 100 Subscription Apps of 2019, Up 16% Year-on-Year

U.S. App Store customers spent $3.6 billion on the top 100 subscription apps of 2019, up 16 percent from the $3.1 billion spent in 2018, according to the latest report from Sensor Tower. The total spent on subscription apps was 24 percent of the $15.3 billion that the store generated from user spending overall last […]

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Sensor Tower: Global App Store Spending on Christmas Day 2019 Hit a Record $193 Million

Consumer spending on the App Store totaled a record $193 million on Christmas Day 2019, representing a 16 percent increase year on year, according to a new report by Sensor Tower.Approximately $84 million was spent on the Google Play store, representing year-on-year growth of 2.7 percent. Apple’s ‌App Store‌ accounted for 70 percent of spending […]

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Mario Kart Tour is Nintendo’s Biggest Mobile Launch to Date With 90 Million Downloads in First Week

Nintendo’s latest smartphone app Mario Kart Tour has been downloaded over 90 million times since it launched last week, according to new download estimates shared by Sensor Tower. The number eclipses both Animal Crossing: Pocket Camp and Super Mario Run, which were downloaded a respective 14.3 million times and just under 13 million times in […]

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