Apple Promotes Face ID in New iPhone 15 Called ‘Nice Try!’

Apple today shared a new iPhone 15 ad called “Nice Try!” on its YouTube channel in Singapore, promoting how Face ID protects your privacy. [embedded content] In the 30-second video ad, an iMessage notification appears on a girl’s iPhone 15 placed on a dining table, while she is in another room. Nosy family members attempt […]

Read More

Humorous Apple Ad Highlights iPhone 15 Storage

Apple’s latest ad for the iPhone 15 models focuses on the device’s storage, highlighting the 128GB of available storage space for the entry-level device. [embedded content] The ad features a man looking through his photos, and each photo on the device sings “Don’t Let Go” by Terrace Martin, Mr. Talkbox, and PJ Morton. He ultimately […]

Read More

Apple Music Super Bowl Ad Features Tim Cook, Ludacris and More

Apple today shared an ad on its Apple Music YouTube channel promoting the upcoming ‌Apple Music‌ Super Bowl Halftime Show, which is set to feature R&B singer and songwriter Usher. [embedded content] In the spot, Ludacris, Lil Jon, and Taraji P. Henson are in Vegas, and they FaceTime with Apple CEO Tim Cook. The trio […]

Read More

Apple Shares New ‘First-Timer’ Ad for Vision Pro

Apple today shared a new “First-Timer” ad that emphasizes how easy it is to use the Vision Pro, which launched in the U.S. today. [embedded content] “Apple Vision Pro is so simple to navigate using your eyes, hands, and voice,” says Apple. “It’s like you already know how to use it.” Apple also shared support […]

Read More

Apple Says ‘Hello’ to Vision Pro in New Ad as Headset Nears Launch

Apple today promoted the Vision Pro in a new video ad shared on its YouTube channel, ahead of the headset launching in the U.S. this Friday, February 2. [embedded content] “Apple Vision Pro is here,” the video description says. “Now, digital content blends seamlessly with your physical space. You can do the things you love […]

Read More

Swoop: Apple Promotes iPhone 15’s Durability in Frantic New Ad

Apple today promoted the durability of the iPhone 15’s Ceramic Shield front glass in a new “Swoop” ad shared on its YouTube channel in Australia. [embedded content] In the video, a bird attempts to attack a woman riding a bicycle, causing her to fall over. In the process, the iPhone she was using for cycling […]

Read More

Latest Apple Ad Highlights iPhone 15 Plus Battery

Apple today posted an ad specifically focused on the iPhone 15 Plus, the larger version of the standard ‌iPhone 15‌ model. In the spot, Apple focuses on the battery life of the device, which is equipped with a higher capacity battery than the ‌iPhone 15‌ due to its larger size. [embedded content] In the humorous […]

Read More

‘New Driver’ iPhone 15 Ad Highlights Automatic Check In

Apple today premiered an iPhone 15 ad entitled “New Driver” on its YouTube channel, using the stress of being a parent of a new teenage driver to highlight the Check In feature of the Messages app in iOS 17. [embedded content] Check In allows you to automatically notify a friend or family member when you’ve […]

Read More

Apple Provides Behind-the-Scenes Look at How Vision Pro is Made

Apple today provided a behind-the-scenes look at how its upcoming Vision Pro headset is manufactured in a video uploaded to its YouTube channel. The video was also shared by Apple CEO Tim Cook on social media platform X. [embedded content] “A peek behind the scenes to see how we make Apple Vision Pro, our first […]

Read More

Apple Shares New ‘Get Ready’ Ad Ahead of Vision Pro Launch

Apple today shared a new “Get Ready” ad promoting the upcoming launch of the Vision Pro headset. The ad features notable movie and TV show characters putting on masks, glasses, and other similar accessories. [embedded content] There are scenes from Star Wars, Fantastic Mr. Fox, Young Frankenstein, Kick-Ass, Up, Iron Man, Ant-Man, Star Trek, Snoopy, […]

Read More

Apple Shares iPhone 15 Plus Ad Highlighting Device’s Long Battery Life

Apple today shared a short iPhone 15 Plus ad on its YouTube channel that highlights the device’s long-lasting battery life. [embedded content] In the video, an electrical outlet becomes sentient and sings the song “Way Too Long” by rapper Doe Boy. The outlet is sad that the iPhone 15 Plus lasts so long between charges, […]

Read More

Apple iPhone 15 Ad Highlights Portrait Camera Capabilities

Apple today shared a new iPhone 15 ad that focuses on some of the camera capabilities of the device, such as the option to snap an image and then adjust the focus during the editing process. [embedded content] In the ad spot, a band is working on their album cover. One of the band members […]

Read More

Apple Highlights iPhone Feature That Lets You Preserve Your Own Voice

Apple today shared a heartwarming ad for its new Personal Voice accessibility feature, available on the iPhone, iPad, and Mac. Introduced with iOS 17, iPadOS 17, and macOS Sonoma, Personal Voice allows those at risk of losing their ability to speak to create a synthesized voice that sounds similar to their actual voice, so they […]

Read More

Apple Shares Heartwarming ‘Fuzzy Feelings’ Holiday Ad

Apple today shared its annual holiday-themed ad, which is titled “Fuzzy Feelings.” This year, the mini film focuses on an animator who is working on a holiday-themed video in the spare moments she has off from her office job. [embedded content] The stop motion video stars her curmudgeonly boss, who is shown chastising her for […]

Read More

Latest iPhone 15 Pro Ad Focuses on Professional Cinematic Features

Apple today shared a new ad promoting the iPhone 15 Pro and ‌iPhone 15 Pro‌ Max, highlighting the professional features designed for videographers and filmmakers. [embedded content] In the spot, the ‌iPhone 15 Pro‌ is used in a variety of filming rigs to shoot an alien movie, with the filmmaking team singing “There’s No Business […]

Read More

Apple Shares 1.5-Hour ‘Study With Me’ Guided Session

Apple today shared a new “Study With Me” Mac-focused video on its YouTube channel, providing a 1.5-hour guided study session for Apple device users. [embedded content] Hosted by Storm Reid, Euphoria actress and University of Southern California student, the video uses the Pomodoro technique for three 25-minute study sessions with three five minute breaks. 90-minute […]

Read More

Apple Shares ‘Shot on iPhone 15 Pro’ Ad Featuring Olivia Rodrigo

Apple today shared a new “Shot on iPhone 15 Pro” ad starring singer Olivia Rodrigo on its YouTube channel in Canada. The video provides a brief behind-the-scenes look at a music video that Rodrigo and her team shot entirely on the iPhone 15 Pro. [embedded content] The music video is for Rodrigo’s song “get him […]

Read More

Apple Shares ‘The Invincibles’ Video Highlighting Prosthesis Made With iPhone 14 Pro Camera

Apple today shared a new video in a new “Made on iPhone” series that features an adorable puppy that has a prosthesis. Chip was born with limb deformities, and he needed to have two of his legs amputated. [embedded content] The prosthesis that Chip uses was created by 3DPets, a small business that designs pet […]

Read More

Apple Shares New ‘The Underdogs’ Video Focusing on Apple Security Features at Work

Apple today shared a humorous new video on its YouTube channel that dramatizes many of the security features available when using Apple products at work. [embedded content] Titled “Swiped,” the spot opens with a design team that is shortly about to give a “game-changing” presentation to a client, only for the MacBook Air on which […]

Read More

Apple Promotes Long Battery Life and Crash Detection in Two New iPhone 14 Ads

Apple has shared two new ads on its YouTube channel, one promoting the long battery life of the iPhone 14 Plus and the other using the iPhone 14 Pro to highlight Apple’s Crash Detection feature. [embedded content] The first one-minute ad, “Battery for Miles,” depicts a man slowly driving a tractor as he tows a […]

Read More