The popular trade show IFA Berlin will not go ahead as normal this year, but instead adopt an innovative new concept that is yet to be detailed.
The organizers officially cancelled the usual event in accordance with the new German law that forbids any public events with more than 5,000 participants until October 24.
Instead the trade show will adopt an “innovative concept”, which will likely see large portions being replaced by online events. IFA organizers gfu and Messe Berlin have anticipated the impending cancellation due to the current pandemic and have worked hard on alternative plan for the show. They will give more information about the new IFA event in the near future.
#IFA20: Set for an innovative concept designed for unprecedented times.
IFA Berlin is set to go ahead in 2020, but with an innovative new concept, following the decision by the Berlin government to ban all events with more than 5,000 participants until 24 October 2020.
— IFA Berlin (@IFA_Berlin) April 21, 2020
IFA 2020 was originally planned to take place in Berlin from September 4 until the 9. Manufacturers announce a number of devices, ranging from phones to chipsets. IFA 2019 brought us the Galaxy A90 5G, Galaxy M30s, the Xperia 5, the Nokia 7.2 and 6.2, the Huawei Kirin 990 chipset and the LG G8X ThinQ.