The Huawei ban has heavily influenced the company’s strategy and movements, but it shows no signs of weakness. A new report from Economic Times cites that Huawei has been engaging heavily with Indian developers to create Huawei-alternatives to Google’s most popular apps. The ban has barred new Huawei and Honor devices from pre-installing apps that many people use like Maps, Google Drive, and Gmail.
CEO of Huawei and Honor India told ET “We have our own HMS and are trying to build a mobile ecosystem. Most of the key apps such as navigation, payments, gaming and messaging will be ready by December end.”
Google’s app ecosystem is so vast and Huawei wants to create alternatives for Huawei devices. Google Play Games, Google Maps, Gmail, Google Pay, YouTube, and the Google Play Store are all apps that Huawei wants to create alternatives for due to the ban.
We will create an end-to-end business model with developers, content and services providers. We will provide value to them. – Charles Peng, CEO Huawei and Honor India
Because of this, Huawei is forced to create an alternative app ecosystem in order to meet the needs of its smartphone customers. The Huawei-backed Honor brand is currently talking to developers of India’s top 150 apps to get them on Huawei’s App Gallery (the alternative to Google Play Store). On a similar note, Peng confirmed that the next Honor smartphone will indeed come with Google Services.
Honor is also offering products in new categories in India like TVs, smart audio devices and IoT gadgets. Honor hopes to reach a 10% market share in India for 2020 and the company is working on a roadmap. Meanwhile, Huawei is offering new consumer products including smartwatches.
Huawei is offering heavy incentives to Indian developers for integrating their apps with Huawei Mobile Services thanks to its $1 billion fund for its efforts to developer its own alternative to GMS.