Apple Could Use ‘Broadcast Quality’ iPhone Cameras to Stream WWDC 2020 Sessions
According to a new TechCrunch article, the home studio rigs provided by ABC to “American Idol” hosts and contestants comprise a three-camera setup, including three iPhone 11 Pros, a tripod and a ring light, with production teams helping with camera setup and editing at a safe distance from home.
Apple also provided a statement for the article, saying its iPhones offer a novel portable solution for professionals to deliver “broadcast quality” video, despite the stay-at-home restrictions.
We know that people are relying on their favorite shows while staying at home, and we are happy to be a part of that process with the team at American Idol. iPhone offers a unique solution to deliver broadcast quality video, in the palm of your hand, while keeping production staff and on-air talent safe and in their homes.
Apple’s consumer equipment has been used before to produce TV shows and other broadcasts from home. For example, well-known talk show host Conan O’Brien shoots his show from home using an iPhone, while all of his guests use Skype and the rest of his crew is working from home.
Apple itself is planning to use iPhones for streaming broadcasts at WWDC 2020, according to Bloomberg‘s Mark Gurman, although the extent of this reliance on iPhones is likely to be limited to developer sessions. Expect Apple’s keynote presentation and other prominent broadcasts to involve more professional studio rigs and tracking equipment.
Apple’s virtual WWDC event kicks off next month and will be hosted in the Apple Developer app and the Apple Developer website. The event will be free for all developers, and Apple’s keynote is likely to fall on on June 22, when WWDC begins.
