
Apple Announces iPhone 16 Pro and iPhone 16 Pro Max
Apple today announced the iPhone 16 Pro and iPhone 16 Pro Max—its latest flagship smartphones—featuring larger displays, an all-new Camera Control button, and the A18 Pro chip.

The Camera Control is a dedicated, flush sapphire crystal button with haptic feedback dedicated to camera app functions. Clicking the Camera Control launches the camera app. Clicking again takes a picture, while clicking to hold records video. The Camera Control also offers touch gestures, allowing it to distinguish between a click and a lighter press. A light press reveals a new clean preview to help users focus on framing the shot, while a new overlay allows for quick access to camera functions like zoom. Users can press lightly twice to see other controls and slide to the preferred one. The camera app also has intelligent audio treatment to reduce wind noise.
The Camera Control also gains Visual Intelligence, a new Apple Intelligence feature exclusive to the iPhone 16 lineup. Visual Intelligence is invoked by the Camera Control, allowing users to point their iPhone‘s camera at something and pull up contextual details such as information about a restaurant, as well as take actions like filling out a calendar event.
The new devices offer the A18 Pro chip with Apple Intelligence support. The A18 is made using 2nd-generation 3nm technology.
More to follow…
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